Tata Motors has once again raised the bar in the premium SUV segment with the launch of the Harrier Adventure X Persona and Safari Adventure X Persona. These new variants bring a rugged, adventure-ready appeal combined with premium features, starting at an attractive price of Rs. 18.99 lakh (ex-showroom).
What’s New in the Adventure X Persona?
The Adventure X Persona is a special edition designed for enthusiasts who seek a blend of off-road capability and urban sophistication. Here’s what sets it apart:
1. Striking New Exterior Design
- Exclusive Matte Graphite Finish – A bold, rugged look that stands out.
- Blacked-Out Elements – Including ORVMs, grille, alloy wheels, and roof rails for a sporty appeal.
- Adventure X Badging – Distinctive branding to highlight its special edition status.
- Tough & Stylish Roof Rails – Enhances both aesthetics and utility.
2. Premium & Adventure-Ready Interiors
- Ebony Black Cabin Theme – A premium all-black interior with contrast stitching.
- Ventilated Front Seats – Added comfort for long drives.
- Adventure-Focused Features – Includes a 360-degree camera, terrain response modes, and wireless charging.
- Enhanced Infotainment – A 10.25-inch touchscreen with JBL sound system and connected car tech.
3. Powerful Performance & Capability
- Kryotec 2.0L Turbo Diesel Engine – Produces 168 BHP & 350 Nm torque.
- 6-Speed Automatic & Manual Transmission Options – Smooth and responsive drive.
- Terrain Management System – With modes like Normal, Wet, Rough, and Sand for better off-road control.
- High Ground Clearance & Robust Suspension – Built to handle tough terrains effortlessly.
Tata Harrier Adventure X Persona vs. Safari Adventure X Persona
While both SUVs share the same engine and core features, the key differences lie in their body style and seating:
| Feature | Harrier Adventure X Persona | Safari Adventure X Persona |
|---|---|---|
| Seating Capacity | 5-seater | 6/7-seater (optional) |
| Design | Coupe-like SUV stance | More upright, family-friendly |
| Price (ex-showroom) | Starts at Rs. 18.99 lakh | Starts at Rs. 19.99 lakh |
Pricing & Variants
- Tata Harrier Adventure X Persona – Rs. 18.99 lakh (ex-showroom)
- Tata Safari Adventure X Persona – Rs. 19.99 lakh (ex-showroom)
Both models are available in manual and automatic transmissions.
Who Should Buy the Adventure X Persona?
- Adventure Seekers – With its rugged looks and terrain modes, it’s perfect for off-road enthusiasts.
- Style-Conscious Buyers – The matte finish and blacked-out elements make it a head-turner.
- Families (Safari Variant) – Extra seating and premium comfort for long journeys.
Final Verdict
The Tata Harrier & Safari Adventure X Persona variants bring a fresh, bold appeal to Tata’s SUV lineup. With a mix of rugged styling, premium features, and strong performance, they stand as strong competitors against rivals like the Mahindra XUV700 and Hyundai Alcazar.
If you’re looking for a feature-packed, adventure-ready SUV with a premium touch, the Adventure X Persona is worth considering.
Would you pick the Harrier or the Safari? Let us know in the comments! 🚙
